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3 Effects First Page Placement Will Have On Your Website

Search engines are so often the crux of a website’s hit-or-miss status. They are the difference between an extremely poor amount of traffic, or an insanely high amount of traffic. If you fail to be noticed on search engines, your websites will fail to wield a large audience. Most website creators want to get their page or blog to achieve first page placement, but do you know why that goal is so important? There are three major advantages: relevance, exposure, and visitors.

  1. Relevance

When viewers run across your website as one of the first search engine hits on their page, they will get the feeling that your site is what they are looking for. Because most websites on the fourth or fifth page of Google or Bing are very rarely seen, they tend to be less professional and less interesting. At least, that’s how surfers on the web see it. You want to avoid that stereotype. You want to be relevant.

  1. Exposure

Having positive exposure is the best way to get the word out about your website. The higher up you are on the search engine, the more popular your page will be and, therefore, the more exposure it will get. Never underestimate the power of hits.

        3. Visitors

If your website already has good exposure and is relevant to searches, more visitors are bound to look at your site and see what it’s all about. The more people that see your website, the more people that spread your website. Make sense?

Relevance, exposure, and visitors (or traffic), will be directly influenced by your first page placement. And, even if you can’t make the first page, these traits are still increased immensely by small changes in your status on search engines. Make sure to check up on your placement regularly.

Basic SEO: How to Optimize Your Platform

Let’s say you’ve started a website and have no idea how to get it off of the ground. You’ve tried everything that you can possibly think of, and you can’t understand why you aren’t getting more traffic. Maybe you’ve never thought about it like this.

Preparing your website for optimization is an extremely simple procedure. Start by thinking of your website as two different layers, with the bottom layer supporting the one above it. If there are structural problems on your website, you won’t get the amount of views that you want and you’ll likely have a lack of understanding about basic website SEO.

The first, being the structural layer, is the design. Having a great design for your website will result in more of your audience wanting to revisit for the content on your website. These are the people who will see everything that you have to offer. A design doesn’t mean having a lot of vibrant colors, fancy words, or funny backgrounds. A good design will have logical placement, basic colors, and readable text. Though basic website SEO doesn’t have much to do with the actual design, it does support and uphold the content of your website.

The second layer includes the actual content that you have on your website. This is where basic website SEO comes into play. Great descriptions, titles, and strong content allow for search engines to pick your website out from the rest. Think about it as if you were trying to find your website through a search engine. What kind of subjects would you search for? Let’s say that you had a blog about cats (just pretend here). Would you just search for “cat blog”? Or would you search for something a little more specific?

These two layers go hand in hand with one another, are incredibly important to your website, and will help make basic website SEO come to you in a significantly easier way.

The Hidden Importance of Social Bookmarking

If you’ve already heard of social bookmarking, you may not fully understand why it’s a particularly useful method to invite additional traffic to your website. However, there is something vitally important about it.

Social bookmarking (which usually takes place on pages such as on Facebook and Twitter) is a marketing tool. When you bookmark a name or website into a comment or a post, you are creating a link to that site. These links that are naturally popularized by readership and interest, which can have a huge influence on the number of people who visit your page.

Though it has been around for an increasingly long time, social bookmarking is still overlooked by most online presences. The false assumption that the “old-fashioned” way of sharing articles is ineffective often stands in the way.

Social bookmarking isn’t just for backlinking. It can also be useful for keeping tabs on products or businesses that you want to share with others, or that you want to keep track of yourself. Backlinking can, however, occur when a person or business has noticed that you’ve bookmarked their page and chooses to return the favor by bookmarking yours.

The social bookmarking method is often more significant to your website if a large amount of people are already interested and you are looking to expand. That way, you have a base of customers to help spread word about your products and posts. Without that base, you won’t be able to take full advantage of the social bookmarking audience.

After reading this post, you should understand the hidden importance of social bookmarking. Whether it be a simple tag that you put on your website’s Facebook account, a retweet from someone with thousands of followers, or even if a site that has added you to their own page, the return will be well worth the effort that you put into social bookmarking.