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3 Effects First Page Placement Will Have On Your Website

Search engines are so often the crux of a website’s hit-or-miss status. They are the difference between an extremely poor amount of traffic, or an insanely high amount of traffic. If you fail to be noticed on search engines, your websites will fail to wield a large audience. Most website creators want to get their page or blog to achieve first page placement, but do you know why that goal is so important? There are three major advantages: relevance, exposure, and visitors.

  1. Relevance

When viewers run across your website as one of the first search engine hits on their page, they will get the feeling that your site is what they are looking for. Because most websites on the fourth or fifth page of Google or Bing are very rarely seen, they tend to be less professional and less interesting. At least, that’s how surfers on the web see it. You want to avoid that stereotype. You want to be relevant.

  1. Exposure

Having positive exposure is the best way to get the word out about your website. The higher up you are on the search engine, the more popular your page will be and, therefore, the more exposure it will get. Never underestimate the power of hits.

        3. Visitors

If your website already has good exposure and is relevant to searches, more visitors are bound to look at your site and see what it’s all about. The more people that see your website, the more people that spread your website. Make sense?

Relevance, exposure, and visitors (or traffic), will be directly influenced by your first page placement. And, even if you can’t make the first page, these traits are still increased immensely by small changes in your status on search engines. Make sure to check up on your placement regularly.