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Category: Directory Submissions

Automated VS Manual Directory Submission

Why Choose Directory Submission?

The main purpose of a site is to attract visitors, if there are no visitors it would pretty much be a failure. In order to promote your site, you will have to do many things, which will have it on the first or second page of browsers, ensuring it is visited. There are many techniques you can use, one of which is directory submission. You will need to create links, which can only be created when you submit title descriptions, content, anchor texts and keywords on your site to quality web directories.

 

Two methods for Direct Submission

Directory submission can be done in two different ways, which are manually and automatically. Both processes have advantages and disadvantages:

 

Automated

This process refers to the different software’s you can submit your site, via web. The automated submission system is good because it saves a lot of time. The manual system can take many hours, whereas the automated system requires minutes or maybe a few hours. However, the disadvantages are that this system doesn’t always stick to all the guidelines and norms to the web directories. Also, because it is automated, this means you cannot select the correct category for submission, as the software chooses everything. You have more chance of facing ban and/or rejection, as spelling, grammar and syntax errors may be present that cannot be acknowledged by the system.

 

Manual Submission

In this system, you visit the directories one by one and choose the most relevant categories and submit the site. The advantages of this are you can easily find the coordinating category to post your site to. Another advantage is you can always edit the article after it has been posted. Thirdly, there is more chance of directories accepting your article. Fourthly, the submitter searches for the best directories and doesn’t just submit the site to any batch. Fifthly, directories favor manual submission more than automated. Sixthly, if any changes are made, the change will be seen instantly and necessarily respond. However, the disadvantages are that it is time-consuming and takes a lot of work to be accomplished.

Manual is preferred to automated, but at the end of the day, you need to decide what works best for you.

What is Social Bookmarking?

Social bookmarking is a great method of sharing high quality websites and pages with other people. They are free and are a great way of increasing relevant, targeted traffic to your website and creating those all-important backlinks.

Get the Right Backlinks
Using one of the many social bookmarking sites, you can easily promote your business. Look at sites such as Reddit, Delicious, StumbleUpon and Digg to start with, as these are some of the most popular ones. Submit the URL of your website to as many of these sites as possible; make sure you have a catchy title, high quality, up to date content, and the right keywords in the right place in the title.

If you have a blog that you update regularly or you’ve just added a new page to your website, you will find that your site will be indexed very quickly in the search engine rankings. Use as many social networking sites as possible as this will ensure that you get more traffic to your website.

Online Business Promotion
Social bookmarking sites are a way of sharing top quality website content, ensuring your brand or service is recognized worldwide. It’s one of the quickest ways to find new resources for your business and to build up these all-important customer relationships. You can also find out a great deal about your competitors and become an expert by bookmarking a lot of sites with the same keywords.

You can use social bookmarking sites as way way of sharing your business portfolio; track links to find out who looks at your pages and learn more about your audience. You can also use it to work out which areas of your campaign are just right and what needs to be worked on.

If it is carried out properly, social bookmarking is an extremely cost effective way of managing your marketing needs. It’s an efficient tool that will help you to promote your business, bring in the traffic you need, and get your website out there for all to see for a cost of absolutely nothing bar a little time.

Be Seen – Use a Directory Submission Service

There are many different forms of online marketing but one of the best is directory submission. In today’s touch business virtually all websites have got their URL in at least one, if not more, directories making sure that they are seen by the search engines.

Directory Submission Explained
Think of a web directory as a kind of telephone book; instead of phone numbers it’s full of websites. There are hundreds of these directories on the internet and picking the right ones is essential for maximum exposure. You submit your URL to your chosen site/s; they categorize it under the relevant heading. Users can look through these directories and select your website by clicking the URL, which takes them to your site. Directory submissions can result in increased traffic to your site. If you use the service of a directory submission service you will get better results as your links will be created correctly.

What is a Directory Submission Service?
There are 2 types of directory submission service – manual and automated. Manual are the best because your URL will only be submitted to quality directories whereas automated ones will submit to several but there’s no quality control. Manual service providers will always make sure that your URL is filed under the correct categories and they also make sure the title is relevant and SEO friendly and that the best keywords have been used. Choosing manual directory submission ensures that only a few, top quality directories will list your website. Using an automated service can result in you being blacklisted and classed as a spammer for submitting your URL to too many places. To make sure that your website receives the right kind of exposure, always go for a manual service. It’s also the cheaper option of the 2.

Using a manual directory submission service ensures that search engines will index your website correctly through the use of search engine spiders. This method ensures that your website is seen by as many people as possible as it will appear in search results; this results in increased traffic to your website which, in turn, could result in increased profit.

Why You Shouldn’t Write Your Own: The Article Writing and Distribution Of Today

There was a big-time Internet marketing phenom a few years back called BUM Marketing. It centered around the idea that any old bum off of the street could make money online if they followed a simple article writing and distribution strategy. It worked like a charm for a while, made quite a few people rich…and now it doesn’t work anymore.

Why not? Because when ever everyone and their brother starts doing something, you inevitably get a diminishing returns situation. The more EZineArticles.com got flooded with non-English-speaking writers that spammed the editors so hard that occasionally a barely-comprehensible article made it through, the more surfers became sensitive to poor English and bad sentence structure and simply clicked away the instant an article became incomprehensible, even if only for a single phrase.

That, in turn, has led us to today: with so many old, crappy articles on the Web’s various article directories, Google has cracked down hard. Quality levels have to be high if you want an article to score a decent spot on the SERPs — and not just high as in “you speak good English”, but high as in “people who click on this article will leave feeling like they just got what they wanted”.

AND they have to be built to exacting SEO specifications. Now, it’s totally possible for you to learn in-text SEO tricks and take the time on a regular basis to write things about your industry that people would actually love to read and leave feeling like they won a prize. And even to learn to weave calls-to-action into the text so that the article sold your product or service as well…but could you do all of that and run your business effectively at the same time?

Not bloody likely. A dedicated website SEO guy, however, can easily learn enough about your business to write intelligent, useful, practical, SEO’ed articles that will drive traffic to your site. That’s his job — and that’s precisely why you shouldn’t write your own. It worked a half a decade ago, but today, it’s the age of the geek. Let us do what we do best.

Better PR: Custom Blog Creation or Article Writing and Distribution?

There are lots of reasons you might want to focus on creating an ample amount of high-quality content for your business. The biggest is the social factor: the more you say (intelligently and well, that is), the more people on sites like Facebook and Twitter will talk about what you said. The more they do that, the more traffic you get, the more (free) backlinks get built on your behalf, and so on.

So, knowing this, some people have come to use with a pretty simple question: if you’re going to focus on creating killer content and putting it out there, where should you put it? Google’s recent focus on “fresh” content seems pretty solidly in the camp of “don’t duplicate it”, so that’s out. And really, when you get right down to it, there are two basic options — you can put it all up on a blog, or you can post it to various article directories.

So which is better PR?

If you go for custom blog creation:

  • Readers are much more encouraged to move from one post to another, learning more about your company as they go.
  • You can add your own widgets and tools to make your blog more SEO-friendly, more reader-friendly, and more ‘you’.
  • The various tags, titles, categories, and other natural blog elements all add to your ability to focus each page, SEO-wise, on a specific keyword or two.
  • As you add more pages to your blog, it will grow in relative authority and each post will benefit from that.

If you go for article writing and distribution:

  • Readers reach the call-to-action and they’re much more likely to follow it to your site’s landing page than they are to click off to another article.
  • Article directories tend start with higher authority (and thus significantly more readership) than a blog will, no matter how well-SEO’d.
  • Article directory pages benefit (or suffer) from the overall quality of the directory as a whole, so a very good directory will pass even more juice onto your content.

On the whole, it’s somewhat of a conundrum, because if you have an established blog with a pile of content on it, you’re better off posting to the blog in most cases — but if you don’t, you’re better off posting to an article directory. But if you keep posting to the article directory, you’ll never get that blog off of the ground. In the end, as was probably entirely predictable, the best answer is to do both.

Article Writing and Distribution is the Foundation of Long Term Success

When you get going with a Web-based business, there are two separate tacks that people take in order to establish their success. The first is to spend money on advertising, get people to come visit their sites, and hope that they make more than they spent on advertising. The second is to work, spend a lot of time building backlinks and raising their rankings through organic SEO, and hope that they rank high enough to start bringing in enough money to pay the bills.

Then, there’s article writing and distribution. It’s both at once, and it works wonders.

In general, you can pay someone to write the articles, to distribute the articles, or both — though frequently it won’t be the same person doing both parts. That’s because the kind of people who find it easy to string words together with flowing eloquence tend not to enjoy sitting there and mindlessly clicking “submit” over and over on dozens of different article directories, and vice versa.

Once you find the people who can tag-team the job appropriately, however, you’re golden. Here’s why: when you have a well-written article and you submit it correctly to an authoritative article directory, you get the total package. Your article will likely rank quickly for it’s chosen keyword (assuming you did your keyword research correctly, of course). Once it’s ranked, you’ll start getting organic traffic through it as people click from it to your homepage.

That’s targeted traffic, and it’s worth quite a bit. Moreover, every article provides you with a context-controlled backlink with the anchor text of your choice, generally from a quite reputable source. (If you’re submitting to Jackopff’s Article Bucket, you might want to reconsider and see what it takes to get onto EZineArticles.com or another major article directory.)

Repeat the process, coming up with quality topics, solid keywords, and reputable directories every time, and you’ll soon find yourself with a quite functional web-based business. It’s a lot of effort, and it takes both creativity and technical knowledge, but once you know the game, it’s very very worth your while.

Directory Submission: The Front Line of Backlink Building

When it comes time to get someone to do some basic website SEO work for you, there are a lot of different techniques that they could engage in order to get your website indexed and ranked quickly:

  • Article writing and distribution
  • Blog commenting
  • Directory submission
  • Forum posting
  • Video marketing
  • Social bookmarking
  • Custom blog creation
  • Web 2.0 properties
  • And those are just the most common…there are dozens more!

It’s important that SEO companies use a variety of these different kinds of methods. One thing that search engines hate is a monotonous link profile. In other words, if 80% of your links come from forum posts, the search engine isn’t going to give those links a lot of authority, because they’ll assume the same person is making all of those forum posts.

That said, there’s a pretty good logic behind doing at least one of those activities often and first: the directory submissions. The reasons are simple.

You Get Indexed
If you’re a brand-new site, you need Google to recognize your existence as a valid site before it will send you any traffic about any subject. Getting indexed can take weeks if you’re not smart about it — but when you submit your URL to a few dozen high-authority website directories, you virtually guarantee that you’ll be indexed within 24 hours.

You Get Authority
Website directories — at least, when they’re chosen well by your SEO people — have quite a bit of standing with the search engines. They tend to be old sites (that’s good), with pretty narrow categories, meaning your site is on a page with a bunch of closely related sites (that’s good), and the links are one-way rather than reciprocal (that’s good). All that goodness adds up to plenty of benefit for your website.

You Get Control
When you submit a link to most web directories, you get to control a few very important things. The first is the description of your site in the directory itself. That gives you control over the context your site is listed in. The second is the anchor text of your link — that lets you focus your site’s ranking impact on a particular search term.

With all of these benefits, a startup’s strategy should be obvious: start with the directory submission, move on to everything else. You’ll be glad you did.

Every Business Website Needs Article Writing and Distribution Services

Article writing and distribution services are a vital part of every successful SEO effort. That’s because a well-written and properly distributed article accomplishes an incredibly amount for a single document — more than almost any other service that you can engage. The benefits of a well-written and properly distributed article can be broken down into to areas: the SEO benefits and the active benefits.

SEO benefits

As discussed in the last post, there are three things a backlink needs to be great: authority, persistence, and relevance. A good article provides it’s own relevance — it’s hard to get more relevant to your website than an article written specifically about the stuff on your site! Similarly, article portals tend to gather a strong amount of authority by their very nature — it’s where experts write about stuff they’re experts on, after all — and they’re specifically designed to keep articles around and searchable for the foreseeable future. So the backlinks you get from an article are innately high-quality backlinks.

More importantly, an article allows you to perfectly control the anchor text of your backlink, which means that the search engines get to see that the arrow pointing at your page is labeled “video games” — and lo and behold, your page is about video games! That’s an extra layer of relevance to the backlink that also happens to improve Google’s opinion of your page to the search term “video games” as well.

Active benefits

All that doesn’t even begin to touch on the fact that a well-written article will guide readers to your webpage entirely on it’s own. In fact, until you’ve collected enough backlinks to work your way into a front page placement on the first page placementsearch engines, you can rely on those directed visitors for some conversions and sales along the way. In that way, article writing and distribution is unique among SEO techniques for bringing business long before the SEO itself has taken full effect.

But it’s not just the fact that readers will be directed to your site — each article also acts as a “preview” of your style and expertise in the reader’s minds. A crappy article will make readers devalue your product or service long before they see it — but a great one will make them confident that they’re dealing with a real person that has real understanding of their issue before they’ve ever laid eyes on your site. That’s some incredible marketing potential.

By giving readers an idea of who you are and giving them a chance to buy from you long before they’ve put your webpage high on the search engine results, article marketing is twice the boost to your business than any other SEO technique on the market. If you’re not engaging article writing and distribution services for your website, you’re missing out on the power of one of the strongest tools in the SEO arsenal.

Does Directory Submission enhance the ranking of a website?

One of the most effective ways to improve the ranking of a website is to submit it to a relevant directory. While most people prefer automating the process of directory submission, the truth is that directory submission gives accurate results only when it is done manually. There are many web directories available online. But, for Search Engine Optimization to be successful, the choice of the web directory becomes extremely important.

Your website may have excellent content, an intelligent layout and a smart design. But, what is the point of all this if it is remains inaccessible to a large number of potential clients. Submitting your website to the correct online directory will give it the required exposure that will in turn give your online business the well-deserved impetus to maximize your profits. Promoting your website becomes much easier if it has a large number of well-researched and high-quality backlinks. By linking other professional websites to your website, you can catch the attention of the web crawlers and search bots to improve your ranking on the Search Engine Results Pages (SERPs).

The two kinds of online web directories are general and niche directories. As the terms suggest, general directories list sites in broad categories while niche directories include categories and subcategories that are fewer in number and higher in topic relevance. Users are more likely to visit only those websites that are listed in either of these directories. This is because these sites are highly search engine friendly and have a good ranking. Web directories are also excellent sources of one-way links or reciprocal backlinking. In this way, once a website is submitted to them, they also help drive traffic to the target website as it is now associated only with other popular and well-known sites that have been added after the process of manual review.