Good Forum Posting Habits Take Time To Develop

When you start down the path of forum posting, there are distinctly two different paths you can take toward success. You can go for the short-term, high-volume approach, or you can take a longer-term perspective that will result in the same high volumes that continue to flow each day, indefinitely. Too many erstwhile SEO experts who advocate the forum posting and, to a lesser degree, the blog posting tactics — blog comments, that is, not creating an actual blog — take the short-term perspective, and it ruins the real value inherent in these highly effective techniques.

That value is obvious when you stop to think about it — a forum is a very powerful thing. A large community of more-or-less dedicated readers will naturally build up quite an authority in the eyes of the websites as time goes on. Equally importantly, someone that has respect within that community — even if they’re not a pillar of it, but just someone that’s known for making meaningful contributions — will get his posts and thoughts read by scores if not hundreds of people.

blog postingOn the opposite note, someone that’s a complete newbie to the forum might get his posts read if he’s inflammatory or provocative enough, but the chances are good that the denizens will simply ignore him. Or worse, that the forum moderator will detect that he has a backlinking agenda, and simply delete his account and all of his posts along with it.

Either way, the net effect of all of his effort is squandered in whole or in part. But it’s easy to register for a forum, throw away a lame post or two, and then vanish never to be seen again — that’s why most people do it.

The other end of the spectrum involves time. Time to find a forum relevant to your subject matter, that doesn’t disallow personal links, that also happens to be big enough to be worth your attention. Time to learn the rules, time to post meaningful contributions that bring value to the community. But if you DO put in the time, the results speak for themselves: high-value backlinks coupled with an instant customer base for whatever relevant product or service you happen to be releasing. It’s golden — if you take the time.