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Keeping up with Advertising and Marketing Updates

 

In the field of marketing many opportunistic marketers use social media as third party advertising strategies. These social media dashboards are being updated constantly with up-to-date- new advancements! Tweets, through third party dashboards, are set up to “tweet” in advance however, Twitter has now integrated an option to set up scheduled tweets!

Twitter’s Ad Products accounts now have the option to set up a specific date and time to post a “tweet”. Marketers have up to a year in advance in order to set up tweets for the future. These tweets also can be scheduled organic or as promoted tweets! This option isn’t solely for existing marketing or promoted Tweet campaigns but for new ones as well. This opens a new door for all marketers’ using Twitter to advertise their product or service. Planning your real-time campaigns at your convenience may be one of the best opportunities.

Each advertiser’s account now has a new “creatives” tab located on top of the navigation. Here is where the new format to schedule future tweets can be done.

Keep in mind, that while marketer’s all over the world are in different time zones, the user’s time zone will be presented in order to complete the process. This may be an important display because tweets will be able to be scheduled in increments of one minute up to a year in advance.

Understanding that the marketing and advertising industry is constantly changing, updating and adjusting new features it is important to keep up with them as well!