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Organic SEO Is The ‘One Ring’ Of Traffic Generation: It Rules Them All

The world of SEO is constantly changing, and has been since year dot. Thankfully, the changes we have seen in the last few years are taking us in a direction that will make the internet a better place. Every time there is a Google update, SEO companies the world over panic. Will the new change mean that some of our clients suffer page drops? Will our own unique brand of SEO be less effective in the future after the latest change? The answers will of course vary from SEO Company to SEO Company, but what appears to be the case is that the more honest the approach of the SEO work, the less likely there is to be any problem.

The last few Google updates have seen sites with bad content penalised, which is no bad thing if you are an Organic SEO Company who relishes improving websites in ethical of ways. Any organic SEO company is going to be promoting good quality content, and will preach the importance of doing things right.

Perhaps unsurprisingly, it turns out that Google recognise that people want genuine results when they search online, and they don’t want to be duped by someone who has just been very sneaky and artificially made something return favourable results in the SERPs. Because of this, Google work hard to make sure that the websites which are optimised organically, do better than those that don’t.

This means that the SEO company that spends weeks coming up with a viral linkbait campaign is rewarded with great results. If it goes viral, then backlinks are being spread justifiably, and genuinely. If a site offers a great user experience, Google will reward it with a good search engine page result. Good content is rewarded, and a site with genuine backlinks achieved through sharing information about the site will be rewarded.

A good quality, Affordable SEO company who works organically will help you so much. Organic SEO really is becoming the ‘One Ring’ of traffic generation and all other methods will fall out of the wheel in the long run. Get with the right sort of SEO company now, to ensure that you don’t fall foul of the next Google update that rewards an Organic approach and punishes anything else.

What there is to know about SEO

People attempt to complete search engine optimization, also known as SEO, by themselves. However, just like an illness, it can be cured with or without a doctor; it just takes more time and more stress on yourself; which leads to the professionals stepping in, just like SEO companies.  Leave it to the professionals to take care of the hassle. In most cases SEO will not be completed properly if done on your own. The first indicator of a sufficient SEO company is if they are top ranked on major search engines themselves. If they can’t get themselves there how do you suppose they will get you there?

SEO involves going over proper keyword phrases that relate to your company along with other strategies.

Why do sites fall behind? Because content or work isn’t properly or at all optimized. With search engines, typing an inquiry or search term is responded by retrieving sites surrounded by those specific keywords. On the other hand it isn’t just about your keywords, but also taking other factors into account.

Social bookmarketing and continuous blog postings are such an essential part to increase your rankings on search engines. Very brief, social bookmarketing is an internet user method to store, organize, manage and search bookmarks of a specific resource found online. Blog posts or b.l.o.g is another acronym for Better Listings On Google.

Inbound and outbound links are extremely important. The more built links, the better! Think of it as having a sales rep on different websites bring in different clients to your company. These similar keyword links are placed on sites, and if clicked on, the consumer is directed to your site. The more Google notices your site all over search engines, article directories, etc. the more Google recognizes your visibility to your website and the higher you will be ranked with more visibility!

Researching or reading everything in regards to search engine optimization can be problematic. Trying to take over or attempting to complete tips, tricks or methods is like too many people cooking in the kitchen. These basic rules should be followed and done the right way. When in doubt, leave it to the professionals. In other words consult and hire an SEO professional.

Social Bookmarking In The Pinterest Era

Social bookmarking has been important for a good few years now in terms of SEO. It is a great way to share information and if the right information is being spread, it can spread like wildfire. Of course, your social bookmarking is only ever as good as what you are bookmarking, and also where you are bookmarking it. With the great new site Pinterest on the scene, there’s no doubt that Social Bookmarking just got even more important than before!

Pinterest is a fascinating new site that allows you to bookmark individual pictures and videos, rather than simply the URL of a page that you want to revisit. The first thing to point out about this site is just how much fun it can be. Build up a collection of the pictures of things you love, and share it with the world! It makes for a lot of fun, and a great looking page to share with your friends. On an SEO front though, it is incredibly powerful. At present, a standard picture or video can link back to any URL you choose – including your own site. There is obviously plenty of potential here to drive traffic, but you have to remember that these are No-follow links – meaning that there’s no link juice. It might drive traffic, but Google won’t recognise the links as being valid indicators. However, if you type the source code of your website into the description it creates a DO follow link to your website, which has massive positive ramifications for your website.

This means that Pinterest not only can’t be ignored as a source for social bookmarking, it actually has to be recognised as the most important site on the web for social bookmarking purposes.

Just because Pinterest is fun to use, doesn’t mean that it is child’s play to make it work for you. If you are thinking about using it as a way to help your SEO for your website, then you really should approach an Affordable SEO Company who has their finger on the pulse when it comes to social bookmarking. Any SEO company worth its salt these days will understand social media and social bookmarking, and they should be able to help you by creating a Pinterest page that drives traffic and juicy backlinks to your site!

Search Engine Session!

Search engine optimization professionals and even webmasters follow search engine guidelines in order to gain the highest rankings on them. Paid search marketers pay in order to be highlighted on them; and consumers use them while exploring for businesses, entertainment, answers or information.

 

For many years now, the search engine industry has developed into the prosperous condition it has grown to be today. As everything else in life, search engines come and go; however those major search engines that still stand today, are the ones you and your company want to target for first page placements!

 

Google is the most dominate search engine to date. Google appeals to roughly 60% of worldwide searches at 37 billion. Most common search engines in the U.S. include Google, Bing, Yahoo, Ask.com and AOL. All of these combined consist of hundreds of billions of searches each month.

 

Other Major Search Engines throughout the World

 

Google takes the place as the most popular search engine in the U.S. and even most of the world. Search engines in other countries like Google, have maintained to be more dominate as well. If your business is interested in marketing other countries this information may benefit you.

Baidu, in China, can be considered MVP with more than three out of every four searches made on their engine. Baidu, like Google also offers PPC management which is also similar to AdWords, These AdWords are placed as the highlighted top portion or the right side margin of results.

 

Yandex, in Russia is the most used search engine over all the Russian-language search engines. This engines tactic is to focus on algorithms and data in the Russian context.

 

Guruji, in India focuses on displaying better results to Indian searchers. Relating to Yandex they also use algorithms towards the Indian context. Everyday there are new articles that contain over 1,000 live feed including news and entertainment.

 

Search engines and Search Engine Optimization (SEO) is such an essential part to expanding your business to others through the web.

What really makes your website acceptable for search engines?

There are many poor quality indicators that will differentiate a poor website from the others. The typical areas such as: content creation or backlinks are examples, along with many unattended technical components.

Google disregards the appearance of your site or even the brand of your site. In other words, a small site vs. a large branded company makes no difference to Google. However, the way your site looks, appearance wise, reflects how professional your company appears to your potential clients. Ignoring the analogy; people always judge a book by its cover.

Google decides to rank sites meeting the quality guidelines. Once a site has earned these privileges, it will earn top page placements.

Listed are some tactics your company and your SEO Company should go over to insure a proper rank on any major search engine.

Linking:

The more links the better; that’s all you need to know! Using techniques, for instance, having your keyword phrases linked to other sites back to yours is a must. On the other hand one has to make sure that internal link structures do NOT split your site into countless strands. The purpose for links is to lead your related customer through your site, rather than send them in the course of a never-ending cycle of irrelevant topics. The more Google recognizes your site through others, the more reliable and popular your site becomes to Google.

Content:

Content creation to your site, articles, posts, or blogs are very effective. In some situations adding category tags will assist categorizing your content which simplifies the search of content for users. Be aware to limit your tagging to pre-set tags. These pre-set tags are positioned by your SEO team or perhaps content manager. These professionals will make sure your company will not have infinite pages with ungrouped content. In addition, making sure there are no pages including solely one piece of content (each) is just as important as certifying your content to its full potential.

Page Speed:

So how fast is your site loading? Scoring lower than 85 means your site is presenting quality issues. Google isn’t pleased when it feels as if no one is participating on your site. If your page is taking too long to load or be available for someone then we all know the patience of your audience is gone.

Try running a page speed test to verify your homepage speed in addition run your main landing pages. With this you are able to check on how your page speed is processing. Another tactic to use is Google Analytics to see how Google is showing your site speed internally.

Elite Marketing Solutions takes pride in the top page placements they provide for their clients and the genuine work they put in to get there. Elite Marketing promises these placements or your money back!

If No News Is Bad News: Why You Need A Press Release Service

Most companies are well aware of just how important a good Press Release service is, but a bit of research soon tells you that is it something that plenty of online companies have not even come across. Most people think of something in their local paper when they consider a press release, so it’s perhaps no surprise that people aren’t totally aware of the fact that Press releases can make a huge positive difference to the way a website is marketed online.

An online Press Release Service is a godsend to any company looking to increase traffic, improve sales figures, and to improve awareness. Naturally it works in a similar way to a press release on dry land.

A good SEO company will look to create a press release using a range of your keywords along with a link back to your own site. This press release is not just there so people can find out about your latest offers, although there’s no reason why that shouldn’t be part of it too. An online press release can be a great tool to increase back links to a site, simply because it will be picked up by news sites, who will publish the press release, along with the link to your site.

If your press release is well written and has an interesting angle, all the better. There’s more chance of it being picked up all over the web, which ultimately means more backlinks. If it’s a bit mundane and people have heard it all before, then it may just be picked up by the auto-republishers, which is not in the same class as the newsworthy press release.

The quality of your press release is often down to the SEO Company that you use, so choose wisely. You should be looking for an Organic SEO company who try to take the right approach to internet marketing. Find a company who want to produce quality work for you in the hope that long term you will end up with a well performing site. A short tern view on Press release writing will see you pick a few new links. If you find a company who can produce excellent, incisive copy with great keyword research thrown in to boot, you will benefit enormously in the long term.

PPC Management: It’s How Startups Start Up

Have you ever wondered what happens to a brand new website created for a brand new company in its first few months of existence? The answer is not a lot. With the best will in the world, a new site is a new site, and a new company is a new company. No one knows you, and that includes Google. You could build the most beautiful website using the best web designers known to man. You could employ Matt Cutts himself to optimise the site, but you would still have no history, no reference point, and Google wouldn’t rank you highly because you would have no authority. Building up authority takes time, and putting a good SEO campaign together takes time, over months and year’s great sites are built.

Of course, this is problematic for companies who want to get going and find the business that they desire on the net. From day one they are a needle in a haystack no matter what their prime search terms are, so how do they get the business? The answer of course, is from PPC.
The first thing on the agenda for any company with a new site is to action a PPC Management campaign. A well worked PPC campaign can be a wonderful thing for any company, but it is absolutely critical for a start up. It’s likely to be the only source of income for an online company in the first few months, so not only do you have to make sure you use PPC, you also have to make sure use it well.

Finding the right SEO Company to deal with your PPC campaign is of course very important. It’s not a case of plucking terms out of the air and hoping that this term is going to match with what your potential customers are searching. You need a company who will work hard to find out what you should be bidding on, and how much you should be bidding. A good quality Organic SEO company should be able to offer you the expertise necessary to get your business kick started.

Customer Care is Crucial

Why is Customer Care so important? Because without your customers you would have no business!

Making sure your clients are happy is probably one of the most important jobs you can do while in business. Based on their happiness you have good reviews, more chance for renewing consumers, along with the chance that they will refer other customers.

How to make your consumers satisfied:

  • Make sure you keep a pleasant atmosphere at all times
  • Keep in contact regularly
  • Make customer care calls
  • Send customer care emails
  • Make sure you offer your clients what you promised them

 

While making customer care calls:

  • Make sure they have available time to talk.
  • Ask them if their needs are being met to their satisfaction
  • Ask if they having any questions or concerns they wish to address
  • Offer any advice or information applicable
  • Always keep a positive tone of voice and vibe with the client
  • Thank them for their business and make sure they understand how much you value them as a customer

Customer service includes the all around experience for your customers when involved with your organization.

Strong customer service can be the difference towards joining your company rather than another. We all act out customer care roles on a day to day basis. Being courteous to others, warmly welcoming others into a home, respecting others of authority are all traits that tie into pleasing others as customer care and moving towards a attaining a good reputation; reaching both qualities will benefit your business.

Respect your clients. Thank your clients. And value your clients.

Because without their business you have no business!

 

Five WordPress SEO Plugins For Custom Blog Creation

If you are looking to improve your rankings and you are thinking of using your blog to try to have an impact on this, then there are some fantastic SEO plug ins designed specifically for WordPress on the market that can really help. If you don’t have a blog site yet, then contact an Organic SEO company that offers Custom Blog Creation and ask them to set you up with a great blog as soon as humanly possible!

1. WordPress SEO by Yoast.
This is a plug in that you just have to have. This plug in has everything you need when it comes to optimising your WordPress site. Lots of bloggers all over the world use this fantastic add on. It won’t cost you a penny, and it will make optimising your page a doddle.

2. Google XML Sitemap
These days, good SEO wouldn’t be good SEO without a sitemap. It matters hugely with Google and indeed all of the large search engines, and you will be lost without it. This plug in will help automatically create a map of all of the links between the different pages of your blog and will automatically submit the information to the major search engines. Again this one is absolutely free, and is worth its weight in gold!

3. SEOPressor
On page optimisation is another SEO must have in the eyes of Google these days. It can be one of the most important factors in terms of how your site ranks, so having the right ion page optimisation plug in is essential. SEOPressor will help you choose the right keywords and will also help you with appropriate keyword density. This plug in is going to cost you around fifty dollars, but it’s so worth it!

4. 404 Redirect
Sometimes things go wrong with blog sites, and you have to be prepared. None of the search engines like 404 pages popping up when one of your links is broken. This plug in removes a 404 page and redirects the traffic to the correct page. The WordPress directory should be your port of call for this excellent free plug in.

5. HeadSpace 2
This is an all in one. Tag, custom descriptions and titles, on page SEO and more. Another essential plug in that is free from the WordPress directory.

Why use article directories?

Article Directories is another form of link building. In other words, this is an additional essential towards your company. They are such a beneficial way to gain easy publicity for the type of service you are promoting!

 

Article directories can help you:

Gain more traffic to your website

Potentially sell your product

Distribute your blog

 

Proposing articles isn’t a fast process. If you are looking to proceed with this process properly than prepare for taking a little time to do so.

 

The real question to ask, why would it be better to be found through hundreds of sites rather than just one? As the old saying goes, the more the merrier!  This same theory relates when submitting different articles to article directories!

The purpose to create and submit these articles is in order to be found by numerous amounts of people so a decent number of them will click on your link. By clicking, each article results to visiting your site. How simple is that?

 

Internet marketing services, not only provide SEO or PPC campaigns but other packets relating to article submissions. Ask your internet marketing company if they will provide you with more information.