1-866-930-0367


Posts tagged: mobile web design

How Mobile Website Design is Changing Everything

 

When the mobile web was first released it was a good half-decade or so behind the progress of desktop browsers. Over the past decade in particular though this gap has steadily been drawing to a close. In the past couple of years though something happened, the mobile web overtook the desktop, as more people were browsing on the go than at home. As this happened, the need for mobile website design became more important than ever.

There are a number of reasons for this including new generations of smartphones making the technology possible, as well as cultural phenomenon like social media making browsing on the go commonplace, especially for the younger generation.

– significance of mobile traffic

As we’ve said mobile browsing has overtaken the desktop, but even more significantly – shopping is moving more and more in the direction of mobile users. What this means is that the way people spend money is changing, and that means that having a mobile website might be the difference between healthy or unhealthy revenue from your website.

This paradigm shift has been massive, and the response from web developers has been powerful. We’ve seen a real rapid response to mobile design, and the way it’s transforming the internet is profound.

– need for responsive design

The first important thing to make clear is what responsive design is. Basically because of the variety of devices now used with such range of screen sizes, it can be complicated for the code for web page to know how to display. This is why when browsing on your mobile you sometimes find that websites don’t display properly, or at all.

This means that the website isn’t responsive to your device, and you’ll have to look elsewhere. If you’re the business however, that’s a customer lost. Websites can now be custom built to work for any mobile device, tablet, laptop as well as your trusty old household desktop.

 

The Ropes of Proper Mobile Web Design

If you think that mobile web design is not of the upmost importance when developing a website, I should tell you that you are in for a rude awakening from a long journey of denial. Today, there are more people surfing the web from a mobile device in their hands and away from a hard line than ever. On the other hand if you agree with the fact that it is actually peaking and perhaps even displacing common website design then here we have some starting points to make sure you are on the right track:

 

Screen Size

Screens on mobile devices are not the generally accepted 15’’ or more that home computers have and their resolutions tend to be somewhat lower in pixel quantity. However, newer devices have a bigger pixel density, which actually may result in a higher definition even if it is in a smaller surface. Take this into account and develop nice websites with images and layouts that fit the intended audience’s screens.

Don’t Waste Your Audience’s Patience

Being on the run means you don’t have time to wait for long load times or to look for a button on the screen. All the information should be relevant and neatly arranged with navigation buttons that make the user feel comfortable to click around and read the website, if it is not friendly to the user you will drive him away.

Break It Up

If it is necessary, break articles into smaller parts that are easier to read and that also load faster. This way you will have your visitors compelled to keep reading and browsing your site. Also, by breaking down an article into smaller parts you promote internal linking which is beneficial for search engine rankings.

Whatever You Do

Don’t take up space or time from your visitor with unnecessary text or images. Users nowadays look for precise information regarding a subject and usually get out – don’t fight this just try to find a way to keep them interested so they come back. If you flood their screens with things they don’t want to see they’re unlikely to become avid readers of your news even if they do have an interest in the content.