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Posts tagged: searching

5 Ways That Blog Posting Can Be Assisted By SEO

Blogs can be complicated creatures. If you don’t already have one, you may be wary of wandering down that path. However, having a blog can be beneficial to both you and your website. Why? Because when you create blog postings, there are several immediate chain reactions.

  1. Accidental Searching

Why does it happen, and how can it help you? It happens when your blog has a word or phrase that someone is looking for on a search engine. They click your link, find your blog, and hopefully end up obsessed with it. A new follower for your blog can be as easy as that.

  1. If You’re Original, You Get Viewers

Having originality can make a huge difference in the popularity of your blog. In basic terms, don’t plagiarize. It’s great to quote other web pages and people, but make sure you include a link or give credit. Blog postings that contain original content will be sought out and included more often in search engines.

  1. The More Content You Add, The More You’re Noticed

It’s important to have a new blog post every day or, at the very least, every week. Posting to a blog monthly or bi-monthly isn’t going to cut it. You’ll lose readership. And make sure that each post is unique and different.

  1. Permalinks/URL

This is how to get to your site on a direct path. Having a short and simplistic permalink (related to the subject of your post, of course) to all of the pages on your blog will help people better remember how to get back to your website. Doing so will also feed search engines another necessary keyword.

  1. Sitemaps

This isn’t necessarily important for individual posts, but it is vital for your blog and search engines. When search engines are looking for results, sitemaps give greater insight into your website as a whole.

This should give you a better understanding of how blog posting can be made useful by taking advantage of SEO.